Idealog is a business magazine unlike any other. It is a guide to turning ideas into wealth. Idealog is both a source of New Zealand’s best business ideas and a rallying point and inspiration to New Zealand’s smartest business thinkers, entrepreneurs and creative professionals. Our audience is diverse, ranging across the front lines of innovation from manufacturing, food and design to technology and science. Our mission is support the network of people who create intellectual capital. See more at our website, www.idealog.co.nz.